About Us
About Squid Ink Detailing
From humble beginnings to national recognition, Squid Ink Detailing has grown into one of the UK’s most respected names in premium car care products.
Founded in 2018, Squid Ink started with our now-legendary Nano Wax Ultimate Quick Detailer, first launched at a charity car meet we organised in Manchester.
What began as a passion project has evolved into a trusted detailing brand with a reputation for creating high-performance, affordable, and easy-to-use products that deliver professional results.
Industry Recognition:
- Squid Ink Surge SiO₂ Wax – Auto Express Commended Product of the Year 2025
- Squid Ink Froth - Auto Express rated in the top 3 'Best snow foams of 2025'
- Plasti-Guard – Rated 5/5 by Car & Classic Magazine
- HD Gloss Shampoo – Joint 3rd in Car Mechanic Magazine’s national shampoo test
- Citrus Pre-Wash & AlkaFroth Snow Foam – Independently rated “Best Product” and “Product of the Year” by Auto Care HQ
Our philosophy has always been simple — create exceptional products and back them with a world-class level of customer service. That’s why we’re proud to have hundreds of five-star reviews across Trustpilot, Facebook, and Yell.
Our Story and Where to Find Us
Operating from our unmistakable Squid Ink retail van, we deliver directly to trade and retail customers across North Nottinghamshire and South Yorkshire, and regularly attend car shows and detailing events throughout the UK.
We’re also proud to be stocked by a growing network of official retailers, including The Motorist in Leeds, who stock our entire bottled range.
Work With Us
If you’re interested in becoming an approved stockist or opening a trade account, get in touch — we offer generous rates for genuine detailing businesses (proof of business required).
Or, explore our full range of highly rated car care products right here on our website.
Stay Connected
Follow us on Facebook, Instagram, and TikTok to keep up with our latest releases, discounts, and events.